Steve Jobs

Steve Jobs (1955-2011) was an American technology magnate. He co-founded Apple and co-created the Apple II, Macintosh, iPod, iPhone, and iPad. He also founded NeXT and was the majority owner of Pixar Animation Studios.


Deciding what not to do is as important as deciding what to do. That’s true for companies, and it’s true for products.

I'm convinced that about half of what separates successful entrepreneurs from the non-successful ones is pure perseverance.

Intuition is a very powerful thing, more powerful than intellect, in my opinion.

It's really hard to design products by focus groups. A lot of times, people don't know what they want until you show it to them.

My favorite things in life don't cost any money. It's really clear that the most precious resource we all have is time.

You can't just ask customers what they want and then try to give that to them. By the time you get it built, they'll want something new.

You‘ve got to start with the customer experience and work backwards to the technology.

[In school] I encountered authority of a different kind than I had ever encountered before, and I did not like it. And they really almost got me. They came close to really beating any curiosity out of me.

Scott Bradford is a writer and technologist who has been putting his opinions online since 1995. He believes in three inviolable human rights: life, liberty, and property. He is a Catholic Christian who worships the trinitarian God described in the Nicene Creed. Scott is a husband, nerd, pet lover, and AMC/Jeep enthusiast with a B.S. degree in public administration from George Mason University.